21 Ways to Use Your Articles for Maximum Website Exposure

Most people think article marketing is just about getting links. They couldn’t be any more WRONG!

Article marketing is about getting your message (in the form of articles) out to as many prospects as possible in as many ways as possible.

Here are 21 ways to use your articles to build your business:

1. Send your top article placements via email to current clients.


2. Send your top article placements via email to former clients.


3. Send your top article placements via email to prospects. This is how PR LEADS Article Marketing Expert client Kevin Berchelmann scored a $50K+ client!


4. Post reprints on your website. Note – Turn your article placements into PDFs. Do NOT link to your top article placements located on other websites. This will take people off your website!


5. Include your article placements in book proposals. Roxanne Emmerich, Dr. Vicki Rackner, Dr. Karen Sherman and many other clients of mine have used this strategy to win major book publishing deals.


6. Include your articles in new business proposals.


7. Include your article placements in new business PowerPoint presentations.


8. Add your articles and/or mention your article placements in your blog.


9. Add your articles to your newsletter. Remember, your newsletter isn’t ALL about selling. It’s about building relationships based on trust. The way to earn trust is to educate your prospects with powerful knowledge that only you can provide in the articles you write.


10. Mention your article placements on the front page of your website. For example, put across the top of your website: “As seen on About.com, MarketingProfs, CEO Refresher and Small Business CEO Magazine.” (Then down the right hand side of your website, put links to your PDF versions of your article placements.)


11. Send print copies of your article placements to your current clients.


12. Send print copies of your article placements to your former clients.


13. Send print copies of your article placements to your prospects.


14. Mention your article placements in your website bio.


15. Mention your article placements in your speech introduction.


16. Create a list of all your top article placements and post it to your website’s “newsroom” section.


17. Add your articles to your Facebook page.


18. Twitter about your article placements.


19. Turn your articles into video articles and post them to YouTube, Viddler and other video syndication websites.


20. Use your articles as a list building mechanism. Check out how Shane Ellison uses his articles to build his list by visiting his website at: www.thepeopleschemist.com/articles/


21. Mention your article placements in the P.S. of your email signature. For example, put… P.S. My article, “25 Ways to Make Money Using Articles” was just published on About.com. Now you can read it at: (put here the website URL where the text or PDF version of your article is located)

You don’t have to do all of these steps. If you do only ONE of these steps, you will be doing more than you are now to build your business. Take action today to build your business with article marketing!

Now, start writing your articles. If you need help, check out this free resource.

Eric Gruber is an Article Marketing Expert who uses the power of articles to create online opportunities for Internet marketers, small business owners and entrepreneurs who want more publicity, prospects and profits. For more help with article marketing and web site promotion, visit: www.articlemarketingexperts.com
This article courtesy of SiteProNews.com

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