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Time Spent In The Google Sandbox: Still Important To Success |
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| Articles - Google | |
| Written by Tope Adeyemi | |
| Sunday, 05 September 2010 | |
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Google denies that they sandbox new websites. Yet, webmasters and SEO (Search Engine Optimization) gurus alike have been frustrated to no end by the Google sandbox effect noted when a new website is first launched and meets the Google algorithm. Whatever the reasons behind ending up there, time spent in the Google Sandbox is still important to your website’s success. Google does acknowledge that there may be something in the Google algorithm that penalizes new websites and gives them lower rankings until they have proven their value. The reasons for such a filter are many and include keeping people from putting up multiple sites with links to one another when one website is what they need. Whether it was a conscious decision on the part of Google owners or not, they have written into their algorithm a set of filters that manage to establish the quality of a website using time-based indicators. These indicators include the age of the web site or domain, the age of different backlinks and inbound links to the site, and other factors. One important feature to note is that not only new sites are found in the sandbox. Older sites that suddenly get a rush of inbound links are often sandboxed while the value of those links is established. With these points in mind, many who have paid for SEO services and still ended up in the Google Sandbox are wondering what they can do to get out. Sadly, the only true way to climb out is to be patient. Time is actually on the side of those who are in the sandbox. There are several reasons for this. The first reason is that time spent in the sandbox allows the website owner to work on tweaking any problems that are found with the site, so that it’s 100 percent ready when page rank climbs to a point where new visitors are coming in large numbers. This is the best time to test and fix any programming errors noted. The second reason is that it allows you to work on the content of your site and any related sites linked to it. On the Internet, content is king and Google is no different on that score. New keyword optimized content appearing regularly with links that go back to a site that has been sandboxed, catch attention and increase the odds of getting out sooner. Of course, these links must be relevant to the material on the website to be of any real value. It also gives webmasters time to establish relationships with others that are considered authorities in their fields. These authorities can include links to a site in their own pages. If these individuals are recognized as authorities in their fields, the value of their links increases dramatically. Trust is an important part of any business relationship. There are some sites on the Internet that are trusted more than others. Links from these sites are seen as more trustworthy by the search engines and as a result, can help boost a site’s page rank quickly. Ideally, you should try for a trifecta by seeking out relevant links from sites owned by recognized authorities in the field who have been deemed trustworthy by both Google and users doing business with them. These links can combine in an exponential manner to boost page ranking significantly, regardless of the webpage’s age. Another trick to consider is not limiting yourself to Google when performing SEO operations. One can be in the Google Sandbox and still get good organic results on other search engines such as Yahoo, Bing or Ask Jeeves. You can also optimize for more long tailed keyword phrases. The sandbox effect only seems to affect sites that use highly competitive keywords. Therefore, if you sell an item that can be described in the keywords, the longer keyword phrases may help increase page rank. Of course, you must choose keywords that users are likely to type into the search engine. In a nutshell, to take advantage of these time-based indicators, you should: 1. Get links that deliver the most trust, first. 2. Start your website today and also begin your link-building task as well. 3. Target quality 4-in-1 links. This means going for links that are Relevant, Authoritative, from Trusted sources and from High Page Rank pages. The Google Sandbox is real, despite denials from Google. These filters are part of Google’s algorithm that assigns page ranks and they do penalize new sites that use competitive keywords. They also penalize established sites that enter into link farming agreements and try to manipulate the rankings artificially. The filters are age related for the age of the domain, the age of the links to the pages, and other factors. The time spent in the Google Sandbox is important for the success of any web based business. To be more precise, what is done during this time is important. This is an opportunity to work out any bugs in your website that could hurt business. It is also an opportunity to establish high quality relationships with other site owners who can provide links to your site that are relevant, authoritative, from trusted sources, and coming from pages that are ranked highly, allowing you in turn to take advantage of their rank until your own comes into being.
Tope Adeyemi has been an underground Internet marketing mogul since 2004. Claim your FREE Instant Access to become a social marketing expert and send a rush of non-stop targeted traffic to your website by visiting: makemoneyswaga.com
Need help? Call 859-689-1639 or get your Free Website Analysis now. |
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